Bait and Switch is an unethical SEO Practice
Bait and switch advertising is a big violation of the consumer laws in the United States and many other countries. This is a fraudulent marketing practice where customers are offered products advertised at a low cost as a bait and upon purchasing is directed or forced to switch to a product with a much higher price by making the previously selected product unavailable. This is a practice that always ends up with upset customers as they feel cheated and violated.
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